Webflow website for sports coaches in Annecy & Geneva
Creation of the first site for a private sports coach based in Annecy and Geneva in order to increase her visibility locally and her professional image.
Develop local visibility via a professional and impacting showcase site to obtain more customers
The context: Launch of activity and creation of a first internal site
Jennyfer Congis, sports coach, offers sports coaching services to Annecy and geneva, as well as distance coaching programs.
Jennyfer needed his first website to present its services, attract new customers and facilitate contact. The site had to be both attractive and functional, with a SEO optimization to maximize online visibility (in particular via theadding a blog).
The objective: To establish its visibility and legitimacy with a clear and professional website
The objectives of this site creation were as follows:
1. Creating a modern and attractive design : Offer a smooth and pleasant user experience. The Webflow site will mainly be used as a “brochure” in order to ensure its legitimacy as a coach.
2. Optimize natural referencing : Use specific keywords to increase organic traffic, adding numerous schema.org and on-page optimizations.
3. Facilitate coaching registrations : Implement effective calls to action and optimized conversion paths in order to obtain qualitative and sustainable contacts.
4. Strengthen online visibility : Improve the positioning of the site on search engines for key queries. Both on the local network for live coaching and on the national network for remote sports programming.
5. Integration of tailor-made functionalities : THEintegration of a calculator Customized calories in Javascript on the Webflow site was required in order to stand out from the competition and offer visitors a first contact lever.
Results:
The creation of the site allowed Jennyfer to meet and exceed the goals set. The results obtained include:
- Increase in organic traffic : Thanks to a SEO optimization targeted, the site registered a Increase in organic traffic and generated leads in Île-de-France, Bordeaux and Geneva.
- Increase in conversions : Optimized conversion paths led to a 30% increase in coaching registrations.
- Strengthening online visibility : The site has achieved high positions on search engines for strategic keywords such as “private sports coach”, “strength program” or “personalized diet plans”.
ReadwhatJennyfer CongisThoughtaboutorsuccesfullcollaboration
Discover the experiences of customers who have grown their brand thanks to my services. These testimonies offer you information about my work and my way of doing things.
“I called on Alexis to create my site jennyfercongis.fr on Webflow. The result lived up to my expectations, he knew understand my needs but especially those of my customers.”
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